“believe six impossible things before breakfast” counsels Alice [In Wonderland]
I haven’t seen the movie yet, but the words resonate with me very well. I have been in the wedding business for 24 years now. There were times when light at the end of the tunnel seemed bleak. Responses from family members and friends were all the same – impossible.
In hindsight, Wedding Style Magazine is now available in all major book and magazine outlets, The Grand Bridal Show always won warm cheers and my local magazine still brings awareness for amazing New England wedding events.
The whole point of this is to exercise creativity and choice. The moment we embrace impossibility, we automatically inhibit ourselves. This is applicable for both business and craft – photography, cinematography, floral, cake, etc.
So once in a while on a quiet day, rather than thinking logistically (such as a SWOT analysis), think creatively. In Yanni’s context, if you were to cast a fishing pole, just how impossibly big of a fish can you catch? Dream big! Here’s the cool part – it’s okay to not achieve every goal. Just enjoy the process as it unfolds.